ESCAPE TO GLORIOUS GLADE SPRINGS

If you think you know all about the Resort at Glade Springs, think again.

by: Carter Seaton

What's that old saying? "The more things change, the more they remain the same." That's certainly true at The Resort at Glade Springs. If your last visit to the 4,100-acre mountain resort near Beckley, West Virginia was just a year ago, you need to return to see what's new. And if it's been two or more years, you are in for a big, big surprise. The overall serenity and relaxed ambience are exactly as you remembered from your last trip, however. That much remains the same.

But... In the late 1960s, the Glade Springs Land Company bought an old farm tract in Daniels, WV and its president, Austin Caperton, Jr., retained George Cobb, a renowned golf course designer, to plan a course around which residential lots could be sold. The coal boom of the 1970s brought property buyers in droves; a second golf course was cleared and the road system installed. But just as new acreage was being added, the boom ended, tax laws changed and interest rates skyrocketed. By 1980 Glade Springs had been sold – one of several ownership changes over the next decade.

Today the property is owned by two separate companies: EMCO Hospitality Inc. controls the Resort at Glade Springs and all resort amenities, while Arkansas-based Cooper Land Development owns hundreds of wooded acres used for home sites as well as two new golf courses. The two companies work together "to make it one big community," according to Cathy Smith, one of Cooper's on-property sales representatives.

So, if you think you know all about the Resort at Glade Springs, think again. Completed in 2006, the Glade Springs Inn & Conference Center still has that new-car smell and now engulfs the original Welcome Center. The Inn's new registration lobby, 52 guest rooms, 12,000 sq. ft. of meeting space, Rotunda Restaurant and Lobby Bar all have a stylish European flair.

From the intimate Governor's Room to the spacious Bright Ballroom, the Conference Center offers a wide range of event options: from mini-seminars to banquets for 250, from coffee-breaks to weddings. Each large room can be sub-divided and features state-of-the-art audio-visual equipment and nearby ADA-compliant restrooms. The Governor's Conference on Tourism – the largest gathering so far – was held at the resort in 2007. Free wireless Internet is available across the resort.

"It took someone with Elmer Coppoolse's vision to pull off what we have now," says Rebecca Blaine, Director of Retail, Memberships and Promotions for the resort.


Mr. Coppoolse is the Chairman and CEO of EMCO Hospitality Inc. Coppoolse is European and his touch is evident in the center's architecture and décor. All the guest rooms are spacious and beautifully appointed. Gas fireplaces, wet bars, DVD players, balconies and jacuzzis are included in the suites.

Although most of the stand-alone lodging options are older than the Inn, nearly all have been recently renovated under Coppoolse's watchful eye. The décor is often Greenbrier-esque – think large floral patterns and plaid wallpapers. These Executive Suites, Lodges, Manor Houses and Villas can accommodate groups from four to 40. Flexible floor plans make them ideal for family vacations, church groups, corporate retreats, wedding parties, conference VIPs or reunions. Most have fully equipped kitchens, living rooms with a gas fireplace, and a central meeting room. Some are equipped with a washer and dryer; one has a pool table, outdoor jacuzzi and BBQ, a surround sound entertainment system and a stone terrace.

On most winter days, even at full capacity, the Glade is quiet. The skiers and dedicated snow-bunnies have hopped the free shuttle to Glade Springs' sister property, Winterplace, only 20 minutes away. But after the slopes close, the Glade comes alive. It's then that the newly-renovated Leisure Center is the place to be. The 10-lane bowling alley pulses with neon lights and the rumble of friendly competition while a big screen TV and snack bar occupy those waiting their turn on the lanes.

Although the actual building was completed decades ago, Mr. Coppoolse has touched it, too. Blaine says over half of it was redesigned in 2006. In the lobby, huge windows overlook the bowling alley, indoor swimming pools and exercise rooms below. The unique pool offers a sloped-beach entrance on one side and a narrow lap pool on the other. Beyond the bowling alley are basketball and tennis courts, a video game arcade, and a toddlers' corner. The locker area includes steam rooms, a sauna and a whirlpool. New to this level is the exercise room. Before the renovations, several stationary machines occupied the U-shaped corridor that now houses the video arcade. Today, in one brightly lighted room, the full gamut of aerobic equipment stands alongside Nautilus strength-training equipment. Several flat panel television sets offer your choice of programming. And, if free weights are your thing, the room behind the mirrored dividing wall houses more Nautilus machines, benches and a full rack of weights.

Above the weight room is Spa Orange, a luxurious spa offering every pampering treatment you can imagine: massages, body polishes, wraps, hand and foot treatments, facials, complimentary teas and snacks. It even smells soothing. Use of the new spa has doubled since it reopened in 2007, and it's no wonder. You can be relaxed, rejuvenated, and refinished, all in one visit. Plus, you can take home the spa's special products to prolong its decadent pleasures.

In the spring, summer and autumn the center of activity shifts outdoors. By day the horseshoe pits, volleyball and tennis courts come alive and bonfires blaze on the Town Square each night. Hikers head to the hills and the young-at-heart embark on organized scavenger hunts. The outdoor pool behind Small Talk Café is filled, as is the children's playground. And, the really adventuresome head to the barn – one of the most popular spots on the grounds.

Here, Gary Critchley manages the resort's Equestrian Center, home to 65 horses – all personally raised by Gary. His "babies" are mostly sure-footed quarter horses, "better suited for trail riding," he says. "In a day's time we can easily do 75-125 people. That's not uncommon. On a good day, I can handle 200-300 people. The horses are constantly rolling," he beams.

But, rotating the horses on and off the 60 acres of pastureland gives them a much-needed rest and ensures a better mount for his customers. Each trail ride is guided by Gary, his wife, or a member of his dedicated staff. The 16-25 miles of mostly flat trails wind through many undeveloped areas of the resort offering breathtaking vistas of its hills, valleys and streams. Rides vary from 45 minutes to three hours. An adventure to the New River includes a catered lunch. This summer, the Center will offer something new – six hour fishing trips on horseback.

"These will allow riders to stop at the stocked creek, fish a while, ride to the next big hole and fish some more," Critchley says. "Bobby Bower (the resort's outdoor adventure specialist) and I will get together. He knows the holes and I know the horses."

Elegant carriage rides, Percheron pulled wagon rides and pony rides for the kids are also available.

Bobby Bower is the go-to-guy for off-site adventures, too. You dream it up; he'll plan it: whitewater rafting, guided mountain bike tours, a trip to the Hatfield-McCoy Recreational area, rock climbing, fly fishing or sporting clay shooting. Tamer trips to Tamarack or Pipestem State Park also can be arranged.


The Resort at Glade Springs is also a golfer's dream. The Cobb Course, designed by the creator of the par 3-course at Augusta National, is an award winning 18-hole course. A million dollar upgrade in 2003 enhanced the traditional course while retaining its original flat terrain, gradually rolling tree-lined fairways and large greens. The course boasts eight lakes, a 200-foot elevation change, and unsurpassed beauty. And there's a driving range just outside the clubhouse. Named by Washington Golf Monthly as one of the 100 Must Play Courses of the Mid-Atlantic, awarded 4 1/2 stars by Golf Digest and acclaimed by Golf Magazine in 2007 as the #1 course in West Virginia, the Cobb Course has been home to the West Virginia Open, the U.S. Open qualifier and the NCAA National Championships. Resort professional Jim Jamieson offers 15 summer courses for golfers of all ages and abilities. Jamieson is the former director of golf at The Greenbrier and a lead instructor at the John Jacobs Golf School in Arizona.

Although the core of the Cobb Course Clubhouse was built in 1973, it has also seen extensive renovations. In 2006 Coppoolse added Bunkers Sport Bar to the existing structure, which also provided space for a new ladies locker room, golf cart pick-up area and Cobb's Corner for golfers' food-on-the-go. Richly paneled and welcoming, Bunkers has 13 televisions sets, including those at tableside, two pool tables, a casual menu and a Sunday brunch to die for. One wall features caricatures of familiar sports figures, most of them from WVU; but according to Ms. Blaine, "There will be a Marshall person on this wall by the end of the year," she says. "You can quote me on that."

On the second floor, Glade's Bar offers a cozy spot for drinks before or after dinner. Next door the Grill Restaurant overlooks the golf course and the woods beyond. Here again, the décor in the semi-circular space has Coppoolse's touch. Sleek dark furniture with oriental styling is complemented by black napkins, table coverings and draperies. Each table is set with a gleaming white place cloth and dinnerware, a subtle amber candle and a feather centerpiece.

Chef Jim Anderson's mark is obvious too. At the resort since last October, he's made bringing the standard of service, food quality and consistency to four or five star level his stated goal. Judging by the presentation of his specials, the friendliness of his staff and the creativity of the menu items, he's well on his way. One dessert, the Chocolate Hemisphere, is so good "you can't eat for yelling about it," as they say. Even the stand on which the chocolate orb – formed over a balloon and frozen – rests is edible.

You say it sounds like you won't want to leave? Actually, you don't have to. Cooper Land Development offers a number of ways to make this your vacation home or new permanent residence. In 2006, Phase I of the Village was completed around Chatham Lake and includes Stonehaven Golf Course, which had opened three years earlier. An 18-hole course as well, Stonehaven offers a rugged terrain and smaller greens. Many of the one-third acre lots front the quiet lake, which is available for fishing or boating to all the Glade's residents. While building is progressing, many sold lots remain undeveloped, waiting for the owner to retire and make his move. The Glade Springs Golf & Country Club offers property owners and non-residents the opportunity to purchase a membership to enjoy the amenities at the resort.

Currently Phase II of the Village is underway, with a third golf course, Woodhaven, scheduled to open across Glade Creek Gorge in 2009. Planned with spectacular gorge views and huge rock formations, this course will have its own clubhouse, driving range, swimming pool, tennis courts and a small restaurant. Lots in this residential area come with views of the gorge or the golf course.

The Village at Glade Springs is not just for retirees, either; it's a bustling family-friendly community. With Camp Glade, organized activities, the family-friendly Leisure Center, a stocked lake and woods full of wildlife, what child wouldn't want to grow up here? And what parent could resist, either?

According to history, the first spa in the United States was in West Virginia – at Berkeley Springs. But for years the best-kept spa-secret in the state may have been the Resort at Glade Springs. However, if Elmer Coppoolse keeps reinventing the place, the secret won't stay secret much longer.